Publicize your small business through all types of media
Business owners, managers, budding entrepreneurs and marketing specialists can benefit from knowing how to get free publicity on print, on television and on the Internet. Articles in the newspaper or a minute on television can enhance a company’s image.
Find out how at a workshop sponsored by Business and Industry Services at Beaufort County Community College. It will be 6 to 9 p.m., Tuesday, Dec. 10, in Room 828 of Building 8 on the BCCC campus.
Instructor Alexandra Lett will teach participants to write a news release that will attract attention, the proper protocol to publicize a business or event and post information on mainstream media and social media sites.
After growing up near Sanford, N.C., Lett earned a bachelor’s in journalism from the University of North Carolina at Chapel Hill and pursued graduate studies at N.C. State University. She has worked with various media and in marketing and has published five books.
The seminar is co-sponsored by the Washington/Beaufort County Chamber of Commerce.
Attendance is free of charge but pre-registration is recommended in order to reserve seating and to allow the college to adequately prepare materials. To register, contact Eva Peartree at BCCC’s Business and industry Services at 940-6375 or by email at evap@beaufortccc.edu or Lentz Stowe at 940-6306 or by email at lentz@beaufortccc.edu.
For more information about other services offered by BCCC’s Business and Industry Services, visit BCCC’s Website at www.beaufortccc.edu.
Speakers Hall of Fame member to visit BCCC
Whether you are a business owner, employee or just going about your day-to-day activities, you are being robbed of the chance to perform at peak performance.
The thief is negativity, according to master story-teller Steve Gilliland.
Gilliland, a member of the Speakers Hall of Fame, will present a program at Beaufort County Community College on combating negative thinking 1 to 3 p.m., Monday, Dec. 2, in the auditorium of Building 8 on the BCCC campus.
The program, titled “Hide Your Goat,” is a workshop for business owners and prospective business owners where attendees can learn the secrets of not allowing people to get their goat.
Participants will learn to turn negative attitudes into positive behaviors and problems into opportunities. They will also learn innovative methods of dealing with the by-products of bad attitudes.
Gilliland was born and raised in the Pittsburgh area and lives in North Carolina. He earned a bachelor’s degree from Grove City College in Pennsylvania and his master’s in business administration from Globe University in Minnesota.
He is the author of several books including “Enjoy the Ride: How to Experience the True Joy of Life,” “Making a Difference: A Matter of Purpose,” “Passion and Pride” and “Hide Your Goat: Strategies to Stay Positive when Negativity Surrounds You.”
Gilliland can be heard daily alongside Jeff Foxworthy and Bill Cosby on SiriusXM Radio’s Laugh USA and Blue Collar Radio.
The workshop is sponsored by Business and Industry Services and the Washington/Beaufort County Chamber of Commerce. It is free of charge; however, to allow for the adequate preparation of materials, pre-registration is requested.
To pre-register, contact BCCC’s Business and Industry Services at 252-940-6375 or email Eva Peartree at evap@beaufortccc.edu or Lentz Stowe, director of BCCC’s Business and Industry Services at 252-940-6306 or by email at lentzs@beaufortccc.edu.
For more information about other services offered by BCCC’s Business and Industry Services’ Small Business Center, including targeted seminars for business owners, visit BCCC’s Website at www.beaufortccc.edu/coned/Small Business/workshops.htm or contact Stowe or Lauren Spruill, customized training coordinator, at 252-940-6311 or by email at laurens@beaufortccc.edu.

BCCC to offer safe driving classes
The Division of Continuing Education will offer the American Automobile Association-approved “Arrive Alive” class 9 a.m. to 3:30 p.m. Saturday, Dec. 7, in Room 823 of Building 8 on the BCCC campus. The registration fee is $50 and is non-refundable once the class begins.
In this six-hour course, AAA-certified Instructor Doris Daniel will cover practical strategies that will help students learn to drive defensively.
The class is designed for those who have received speeding tickets, need a refresher course in safe driving, need a training course for their work or want to improve their driving skills.
BCCC can customize this class for any business or non-profit agency that would like to host training for their drivers or employees.
For more information about BCCC’s Community Services Program, contact Director of Community Partnerships Clay Carter at 940-6357.
Students may register by calling 252-940-6375 or in person in room 802 of Building 8 on the BCCC campus. BCCC accepts Visa, MasterCard and Discover. Checks payable to Beaufort County Community College may be mailed to the attention of Eva Peartree, 5337 U.S. Highway 264 East, Washington, NC 27889.
For more information about other Continuing Education classes, visit BCCC’s Website at www.beaufortccc.edu/coned/comunity.htm.

BCCC to offer ServSafe review session and test
The Division of Continuing Education at Beaufort County Community College will offer a review session and test for ServSafe certification 5:30 to 8:30 p.m. Monday, Dec. 9, in Room 830 of Building 8 on the BCCC campus.
The class accommodates those who wish to renew their ServSafe certificates, to retest or who have taken the ServSafe online course. After a one-hour review session, BCCC staff will proctor the course.
The registration fee is $10. Students must purchase their own Exam Answer Sheets, available from the BCCC Bookstore or the National Restaurant Association via the Internet, before the review session.
A ServSafe certification ensures restaurant owners that two points will be available on their sanitation inspections and some local employers give preference to applicants who have earned ServSafe certification.
For more information about the course and information about ordering the required materials, interested persons should contact Clay Carter, director of Community Partnerships, at 252-940-6357 or by email at clayc@beaufortccc.edu.
Students may register for these classes by calling 940-6375 or in person in room 802 of Building 8 on the BCCC campus. BCCC accepts Visa, MasterCard and Discover. Checks payable to Beaufort County Community College may be mailed to the attention of Eva Peartree, 5337 U.S. Highway 264 East, Washington, NC 27889.
For information about other classes offered by the Division of Continuing Education, visit the BCCC website at http://www.beaufortccc.edu/coned.